Department of Business Seminar – CREIS (Jorge Lengler, Durham University Business School)

On February 25, 2026, the Department of Business and the Centre for Entrepreneurship and Social Innovation Studies and Research (CREIS) at the Universitat Autònoma de Barcelona (UAB) hosted an academic seminar featuring Professor Jorge Lengler from Durham University Business School, who presented his research titled "International Online Sales Channel Research."

During his presentation, Professor Lengler shared a systematic literature review on internationalization through online sales channels (OSC), using a mixed-methods approach that combines bibliometric and content analysis. The session also offered practical guidance on conducting SLRs, including the use of tools such as Bibliometrix and the development of analytical frameworks—recommendations particularly valuable for the academic community and doctoral students.